Marketing for campsites

Prosuco: #1 marketing agency in the recreation industry!

The best marketing for campsites and holiday parks?

Many recreation companies, including various campsites and bungalow parks, have already gone before you. The entire Prosuco team specializes in the recreation sector and knows the ropes when it comes to applying online marketing, such as SEO, SEA, social media marketing, and email marketing. We can also excellently tell you what the best approach is for your campsite.

The importance of (online) marketing

The time when, as a campsite owner, you were sufficiently served by an ad in the right section of the ANWB Kampioen is long behind us. Your online visibility to all consumers looking for a vacation experience at your campsite depends entirely on the proper use of the optimal (online) marketing mix.

Sometimes using the right tools is also a matter of 'trial & error'. The nice thing now is that we can measure everything.

And measuring is knowing: which online channels generate the most visitors, but also which channels deliver the best results when it comes to bookings.

How the right use of your marketing contributes to results for your campsite?

Using the right marketing channels for your campsite may not be rocket science, but it is essential: how and with which budget you spend your own marketing budget determines the best result.

Experience of a campsite owner:

"Through word of mouth, I came into contact with Prosuco, I was looking for someone with Facebook knowledge to help me set up a campaign. I was helped quickly and professionally, at a very fair rate.

Besides that, they immediately thought along with me and I noticed that Prosuco was not just any marketing agency, but really understood what was going on at my campsite and what challenges I have during and outside the season.

I personally invited Prosuco for a consultation... that was 6 years ago now. Since then, I notice that with Prosuco's involvement I achieve great results: more visitors to my website, more bookings, more revenue... I am happy with the way we work together and experience Prosuco as a true marketing specialist for my campsite."

Mr. Bastiaansen

Owner of Campsite Pareltje in 't Zand

The 5 best tips for marketing your campsite

Measuring is knowing
A no-brainer, but an important one. Only by actually measuring marketing efforts (what it costs, what it yields) do you get a factual insight into the deployment of resources.
Make choices
You can’t reach 17 million Dutch people. Nor all families with children. So make choices when determining your target groups.
Take care of your own guests
Because your guest is an important ambassador and a 'cheap' advertising tool.
Dare
You are an entrepreneur and not without reason. Look beyond the beaten path for surprising and original actions to entertain and surprise your guests (& yourself).
Be (a little) old-fashioned
Because sometimes a brochure isn’t such a bad idea. Or a card by mail. And the rule applies here as well: measuring is knowing!

What do we do?

What can we do for you? Well, you can safely see us as a full-service marketing agency. We can take all your marketing off your hands, so you can focus on the campsite and everything that comes with it. For example, we can take over your email marketing . Sending newsletters has several great benefits. It is:

Personalizable
Well measurable
Easy to target to audiences
Reliable
Cheap and sustainable

Marketing camping prosuco

In short, with email marketing you can reach many people at a low cost. And these people have all interacted with your website or campsite before. So you get noticed again.

What else do we do

Of course, we can do much more than newsletter marketing. For example, we set up SEO (Search Engine Optimization) projects to make you easily found on Google (and other search engines) with keywords relevant to your campsite. We also work on Google Ads. This ensures you always rank as high as possible on Google within the available budget.

No marketing without social media

Of course, we also handle social media. There is no marketing for the campsite without optimally utilizing social media channels. Whether it’s Facebook, Instagram, or even Pinterest: we take over your social media and ensure guests stay informed about everything happening at the campsite/

More than marketing

But did you know that we do more than just online marketing? For example, we can give your website a makeover or even design and build a new website for you. We don’t just look at the website, but also at the campsite’s corporate identity. Does it need an update? Then we’ll look together at a new design. The same applies to the logo. You can come to us with all your wishes.